A ceremony is not a show
The title of this article uses the word “showcase”, but most Apache ceremonies are not staged for audiences. They are religious and family occasions, held for the benefit of the people involved. Treating them as tourist attractions misunderstands what they are and can be hurtful to those taking part. So the more useful question is which events are open to the public, and how to behave if you attend one.
The short version is that Apache nations hold many public events, including fairs, rodeos, feast days, cultural celebrations, powwows and craft markets. Closed ceremonies are different, and they are generally not open to outsiders unless a family or community has issued an invitation. Telling the difference is the first task of any respectful visitor.
Events that often welcome visitors
Details change from year to year, so check each nation’s official website or tribal office for current dates and rules. In general terms, public events that visitors have attended include:
- Tribal fairs and rodeos. Several nations hold annual fairs with rodeo, food, music and craft vendors. They are meant to be community celebrations that guests are welcome to share.
- Feast days and cultural festivals. Some nations, such as the Jicarilla Apache, hold large annual gatherings with public portions. The Jicarilla feast in September is an example often mentioned.
- Powwows and social dances. An Apache powwow is a social event with a shared inter-tribal form, usually open to the public with posted rules. Apache social dances at community events vary in who may join.
- Cultural centers and museums. Many nations operate museums or cultural centers where visitors can see exhibits, buy work from Apache artists and learn from staff.
- Craft markets. Buying directly from Apache artists is a way to support them, and it does not require access to any ceremony.
Even at public events, parts of the program may be closed or restricted. Look for posted signs, ask staff, and follow instructions.
Events that are not for visitors
Coming-of-age ceremonies, healing ceremonies, and observances around death are, as a rule, private family and community matters. Some have public portions, and others have none. A visitor who happens to be on a reservation during a ceremony should not assume the event is open. Do not enter a ceremonial ground or camp, do not ask to watch, and do not follow people to find out. If an invitation arrives, treat it as an honor and a responsibility.
Some places on Apache lands are closed to outsiders for religious reasons, or are sacred sites with restricted access. Signs and tribal rules govern these, and trespass can carry legal penalties in addition to causing offense.
Etiquette that applies almost everywhere
Specific rules vary by nation and event, but a few habits are almost always right.
- Photography and recording. Many Apache events prohibit photographs, video and audio recording, or allow them only with permission. Phones count. If you are not clearly told that it is allowed, do not take pictures, and do not post anything online. Photography on tribal lands is often governed by permits or posted rules.
- Ask, then listen. If you are unsure whether something is permitted, ask a staff member or host. Accept the answer.
- Do not interrupt. Keep quiet during songs and prayers, and do not walk through dance areas.
- Dress modestly and practically. Follow any posted guidance. Do not wear costumes or “Native-style” outfits.
- Do not touch regalia, drums or people’s belongings.
- Do not ask for explanations of sacred meanings. It is fine to ask where the restrooms are or where to buy food. It is not appropriate to ask a dancer or family what a ceremony “means.”
- Remember that people are hosts, not performers. Even at a public event, family members are visiting with friends.
- Respect alcohol and substance rules. Many reservations restrict them.
- Follow the local rules on traffic, camping, fire and hunting. The rules for visiting Apache lands usually include permit requirements.
If you are invited
An invitation to a family ceremony is not the same as permission to treat it as an event for sightseeing. Ask the host what is expected: what to wear, what to bring, when to arrive and leave, and whether photography is acceptable. Bringing food or helping where asked is often appreciated. Do not make the occasion about yourself.
Why the rules exist
For centuries, Apache ceremonies were misrepresented by writers, filmmakers and tourists, and in the reservation era ceremonies were sometimes interrupted or suppressed. The rules that nations set now are partly a response. They protect people at a vulnerable and meaningful moment, and they protect knowledge that is meant to be held in trust. Rules also help guard against exploitation by outsiders who sell fake “ceremonies” or “authentic experiences”. Be cautious about any business that promises access to Apache ceremonies for a fee, and look for programs run by the nations themselves.
Learning without intruding
There are good ways to learn. Read books by Apache authors, visit tribal museums and cultural centers, attend open public events, and follow the official channels of the nations. These routes offer what the communities have chosen to share, and they respect the line between public culture and sacred life.